Drew's A Level Media

The Study of Representations 1) The group, place or issue on which a media text is focusing on. 2) The technical devices that the media text uses in order to present these groups or issues. 3) The message about the group or issue being created within the text. 4) The impact of this message on the target audience. Point, evidence, argument The Mirror The issue that the text is focusing on is the fact that the people who are assessing disabled people to score the person on "how disabled they really are". The article is focusing on the fact that there is debate into how qualified these people really are. The technical devices that the article uses to present these issues is a body of text to give the reader the full information and the facts about the problem. The headline also includes quotation marks around the word 'interrogation' to undermine the investigation and try and make the readers believe that the interrogation is worthless and stupid. The article

Ideology/Political Ideologies System of ideas and beliefs. Often used to describe the ways in which those in power use their power to distort meaning. An ideology can be used to normalise the dominant ideas of the ruling class. Left and right wing ideologies: Differences  Left wing  is generally a more liberal and forward-moving  ideology  whereas  right wing  is more  conservative  and generally traditional. In the UK, Labour are  leaning left  from centre and the Conservatives are  leaning right  from centre. Liberalism ,  political  doctrine that takes protecting and enhancing the freedom of the individual to be the central problem of  politics .  Liberals  typically believe that government is necessary to protect individuals from being harmed by others, but they also recognise that government itself can pose a threat to liberty. Conservatism  is a  political  philosophy or attitude that emphasises respect for traditional institutions and opposes the attempt to achieve soci

The whites of the logo represents the drupelets of an actual blackberry. This could mean that the company is natural and environmentally friendly. The fact that it is called "subway" could be a reference to the train line which could represent the speed of the company. This could be because they make your food in front of you and its supposed to be quick and efficient. Also because the subway is a popular mode of transport it could be referencing the fact that you can eat food on the go really easily with their brand. The arrows could be directing you into the shop suggesting that it is the right place to go. The italics could again represent the speed of the company. The difference in colours could be present because before you eat there you are feeling plain because of the white colour but then the gold colour represents the quality of the food and after you eat it you will feel gold. Linking to this could be the fact that the arrows on the S and Y could be represent

How the film was received: Debates etc Conflicting views about the different classes presented in the film. People supporting different political views took the film differently. Many people argued to weather or not the film was an accurate representation. Some people believed that the producers did not capture the true reality of the lives of the people on benefits. Camilla Long (critic) claims that the film was poorly made and said only the middle class would see the film and they are not usually effected by the problems brought up in the film. Overall the films received 11 awards showing that overall the film was well received. Benefits system in the UK society Jeremy Corbyn usually stands up for the working class. Story is relatable to working class. The films shows people who are not effected by the issues portrayed in the film the issues in the benefits system. Political views in the film Left win: Welfare, public provision, collectivism and institutional welfa

Straight Outta Compton Marketing campaign analysis Traditional marketing: Most billboards that they used to market the movie included the name of the movie 'Straight Outta Compton' presented in the same way as the parental advisory stickers on album covers.

Key Theory 13 - Regulation - Sonia Livingstone and Peter Hunt Increasing the power of global media corporations, together with the rise of convergent media technologies and transformations in the production, distribution and marketing of digital media, have placed traditional approaches to media regulation at risk.

Regulation of the film industry Regulation: Rules that control/govern how we behave and act. the BBFC regulates age certificates for media products such as films in the UK. Uc: Suitable for pre-school children. (Children under 4). U: Suitable for all audiences over four years of age. The film should have positive counterbalances to violence or threat. PG: Parental guidance. Suitable for audiences over 8 years old. Unaccompanied children may watch but parents are advised to consider if the content is suitable for their child. 12/12A: Suitable for 12 year olds and above.  12 contains material generally unsuitable for children under 12 and nobody under 12 can see a 12A in the cinema unaccompanied by an adult. 15: Nobody under 15 can purchase/rent or see a 15 film in the cinema. 18: Suitable for adults. Nobody under 18 can purchase/rent or see a 18 film in the cinema. R18: Can only be supplied in specifically licensed cinemas or shops. Usually contains explicit material not

Key Theory 12 - power and media industries - Curran and Seaton The media is controlled by a small number of companies primarily driven by profit and power. Media concentration limits, variety creativity and quality. More socially diverse patterns of ownership can cause media productions to be more varied and adventurous. Straight Outta Compton (context) It was produced by Legendary Pictures who entered partnership with Universal Pictures (the films distributor) in 2014. Universal is now owned by NBC Universal, a Comcast company. It is essential to note the film was produced and distributed by a major, vertically integrated film studio that is part of a media conglomerate is significant in terms of funding, possibilities for cross promotion and reaching a global audience. N.W.A music video: Genre: Hip-hop/rap Representation: The two groups that are presented in the music video are black and white males. White police officers are seen to be bias towards black males. D

Film Industry Week One The purpose of and media product is to make profit/money. Interesting facts about the birth of film: The first camera movements were the result of mounting a camera on a moving vehicle New film techniques that were introduced in this period include the use of artificial lighting, fire effects and  Low-key lighting  (i.e. lighting in which most of the frame is dark) for enhanced atmosphere during sinister scenes.  A film could be under a minute long and would usually present a single scene, authentic or staged, of everyday life, a public event, a sporting event or  slapstick . Films are usually standardised meaning that they are made in the same way over and over again with the same storyline/narrative. This is done because they know that the film will definitely sell.  Hollywood films are made in warehouses and offices and made using industrialised la bour of different production techniques. This happens on a narrative level as well as industrial.